![]() ![]() Two years later he cut excellent roman, italic, and Hebrew typefaces for. His letterforms are everywhere at your local library. In 1720 he designed an English Arabic typeface used in a psalter and a New Testament. If you're printing a lot of text that you want to read well, and have a traditional, friendly feel, look at the works of William Caslon. By 1742, Caslon's son, also named William, was designing his own type specimens and eventually took over the foundry when his father retired in 1750. He changed the visual voice of the text during the time period of the Industrial Revolution and his Caslon type is even used on the first printed copy of the American Declaration of Independence. His type foundry developed the first sans serif printing. William changed how the printers of London were communicating. The development of the grotesque font style really began with a later Caslon, William Caslon IV. His type foundry paved the foundations for future type designers like Baskerville, which continued to evolve into more type styles. William Caslon doesn't get enough credit nowadays, just like most type designers in general.
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